LinkedIn is introducing a new tool to combat low-quality AI-generated content by allowing users to flag posts they believe "seem like AI slop." This option appears in the three-dot menu of each post and aims to identify content that lacks authenticity and personal perspective.
The War on 'AI Slop'
When a user selects the "Seems like AI slop" label, the post is immediately hidden from their feed. Simultaneously, LinkedIn utilizes this human feedback to train its systems and improve the detection of posts that are generic, repetitive, or serve as mere engagement bait. The term "AI slop" describes mass-produced content that, while linguistically polished, offers no substantial information or real-world experience.
The Scale of Automation
This move follows research by detection firm Pangram, which revealed concerning data regarding the platform's current state:
- 41% of posts exceeding 250 words are estimated to be entirely AI-generated.
- Approximately 30% of shorter posts were also identified as machine-made.
- LinkedIn accounted for nearly two-thirds of the total AI content detected across the platforms studied.
A Strategic Paradox
While LinkedIn itself offers AI tools to enhance profiles and posts, the company distinguishes between "assisted writing" and "slop." In line with this, the platform is reportedly replacing features that extensively rewrote posts with more limited proofreading tools to preserve the user's original tone. The ultimate goal remains protecting the value of professional discourse from automated uniformity.